Fashion Worlds, Contemporary Retail Spaces / Michelle Galindo / BRAUN 2012
"Simplicity guided the design of each store element, from the minimalist display and lighting system to the innovative merchandising table created from reams of stacked white office paper."
Forbes / October 2012
CA Home and Design / June 2012
"In their fully functioning wine making lab, Hollis played off the owner’s experimental nature, conjuring the sexy side of lab work. She chose to keep things chic and simple by using authentic lab materials in luxurious ways.”
CA Home & Design / June 2012 / Decor Ideas to Steal from CA's Hottest Restaurants
"When designing Palo Alto's Calafia, designer Nicole Hollis took inspiration from simple materials like Ball jars and tomato stakes to create a refined yet comfortable eatery."
Vintage and Modern / May 2012
CA Home and Design / December 2011
Nicole Hollis created Dzine's premiere window display as part of what owner Petrucci hopes is a series of installations by the best Bay Area designers. Hollis' muse was the Piani lamp by the Bouroullec Brothers, Erwan and Ronan, for Flos. Her playfully schizophrenic creation features shelves for six different personalities.
Remodelista / August 2011
Architectural Digest / March 2010
“Forging a décor that stands up to the architecture, particularly the prominent wood trusses and beams, Nicole Hollis contributed the seamlessness of an established vocabulary.”
San Francisco Chronicle / September 2009
"Although her own style is best described as modern and organic – or “rustic luxury,” she said – Hollis knows when to step back and let the client’s personality shine.”
The New Fillmore / May 2011
The space of the new Fillmore boutique was transformed by interior designer Nicole Hollis, a neighborhood resident who also designed Ruti’s Palo Alto store. “The stores look like sisters- not twins,” says owner Zisser.
San Francisco Chronicle / Sept 2010
“They wanted something unique, like a nightclub of their own,” says Nicole Hollis. We had to think of Dolce & Gabbana, Gucci and Tom Ford rolled into one.”
Wired / July 2010
Metropolis / May 2010
“The oddly configured corner space of Ruti Boutique is an exercise in found and reclaimed materials. Four hanging display cases were crafted from discarded shipping pallets, shelves were hung with nautical rope, and an old sewing table was repurposed as the register counter.”
Metropolitan Home / November 2009
“’What would Vivienne Westwood or Tom Ford do if they were designing an interior,’ says the designer. Hollis has decorated an entire apartment was a nod to Dolce and Gabbana’s sexy style. But she also looks to art-world heavies Richard Prince and Eva Hesse for ideas.”
Luxe Interior & Design / Summer 2011
San Francisco Magazine / October 2010
“Nicole Hollis specializes in creating cohesive, livable homes. ‘The first thing I ask my clients is how they live,” she explains. ‘The environment should reflect their lifestyle – not what it looks like, but how it feels. This should be about collecting things that you love. We curate more than we decorate.’
Contract Magazine / July 2011
“Known for her residential and commercial interiors throughout the region, Hollis often works with a palette of natural materials, most notably wood. She stayed true to form in this project, artfully using wood and other simple materials to create a backdrop that would not only complement the casual yet highly crafted clothing, but also reinforce the aesthetic of the emerging brand.”
Dwell / December 2011
“To call interior designer Nicole Hollis’s portfolio ‘eclectic’ is an understatement. Each project has its own merits, but Hollis’s greatest strength as a designer lies in her chameleonlike ability to channel her clients’ desires.”
Metropolitan Home / October 2009
“The groovy James Bond vibe of Nicole Hollis’s gentleman’s library comes from all-white contemporary pieces, a vintage 1960’s bar cart and Jason Miller’s Modo chandelier of smoked glass globes on aluminum spokes.”
Casa Sugar / April 2012
Casa Sugar: It’s interesting to see an old world aesthetic meld so seamlessly with a store that celebrates modernism. What are some design characteristics from the (Renaissance) period that still feel relevant today?
Nicole Hollis: Good design is timeless. Form and functionality and high-quality materials are relevant to any era. We featured leather bound books, rich fabrics, lots of black, and natural elements such as fruit, flowers and a skull- all items used in design today.
Y Lighting / June 2010
Q: What’s the one style rule you never break?
Nicole Hollis: When in doubt, black goes with everything
Q: Always break?
Nicole Hollis: Playing to the audience
Q: Who are your desing icons?
Nicole Hollis: Andree Putman, Eva Hesse, Mariano Fortuny, Tadao Ando, Jean Nouvel, Karl Lagerfeld, Mark Rothko, Alexander McQueen, Constantin Brancusi, Tom Ford, Jean-Michele Frank, Richard Prince
Q: What’s your most cherished item?
Nicole Hollis: My pillow
CA Home and Design Magazine / Sept 2011
"Respecting the vernacular of the agricultural barns in the (Napa) valley- I think those are the most beautiful buildings in the area. And when you see these out-of-place structures- like that Egyptian temple-looking thing- I mean, I don’t even know what to make of that." -- Nicole Hollis
Contract Magazine / July 2011
“I am motivated by experimentation and exploration in materials: a mixture of opposites such as manufacturing and craft, high- and low-tech, traditional and contemporary. Materials are brought together in unusual and often contradictory ways. I also use materials that beg to be touched such as leather, stone, raw steel, natural cotton, and smooth plaster.” – Nicole Hollis
CA Home & Design / September 2012
H.O.M.E., Berlin / September 2012
Hospitality Design / 2012



